New season
Pieces made to be worn, remembered, and worn again.
Prime of Lime is a womenswear brand rooted in romance, femininity, and a sense of effortless escape. Inspired by the women, places, and memories that shape us, each collection brings a modern perspective to timeless silhouettes through thoughtful details, beautiful fabrics, and an unmistakable Latin spirit. Designed for the woman who moves seamlessly from an 11 a.m. espresso to an 11 p.m. martini
New arrivals
The lookbook
Made to be lived in.
Relaxed shirting, high-waisted trousers and our signature details, styled for long days outdoors.
Easy, tailored, timeless.
Shirts and pants cut to move with you — and to be worn season after season.
The craft
The details are the point.
01
Signature smocking
Worked into the back of the Emma, Ines and Sofia for a fit that moves with you.
02
Ties & ribbons
Self-tie straps and adjustable ribbons let each piece be shaped to the wearer.
03
Small batches
Produced in Bogotá in limited runs, so every piece gets the time it needs.